May 19, 2009

THE INDEPENDENT MUSIC REVIEW

ALBUMS, SONGS, AND BANDS REVIEWED AND TALKED ABOUT HERE
 
“Losing  Sleep is actually a surprisingly muscular up-tempo pop record – and it doesn’t skimp on the hooks, either.”
 
Parachute
Losing Sleep
pop/rock
Label: Island Def Jam/Mercury
 
This is their debut album, but a significant portion of the non-TiVoing population is already familiar with Parachute, thanks to their first single, "She Is Love," has been Nivea’s official jingle for the last few months, and every airing of the lotion makers’ latest commercial has pumped its gentle refrain into millions of homes on a daily basis. It doesn’t seem to have done much in terms of making the song an iTunes hit, but still, it beats paying an independent promoter to shill your music – and having people associate your song with models never hurts.
 
What might hurt, at least a little, is that "She Is Love" gives the impression that Parachute is just another group of ballad-loving smoothies, which isn’t really accurate: Losing Sleep is actually a surprisingly muscular up-tempo pop record – and it doesn’t skimp on the hooks, either. The band’s brand of rock ‘n’ roll is exceedingly mannered and polite, to be sure, and producer John Shanks never met a rough edge he couldn’t smooth into oblivion, but this could be that rare record that has enough sweet and sour to appeal to mothers-in-law and power pop aficionados alike. The band’s bio lists an absurd litany of influences, from Stevie Wonder to Jay-Z, but feverish publicist dreams aside, Losing Sleep sounds like a catchier, more consistent cousin to Nine Days’ The Madding Crowd.
I recommend this if u like Maroon 5, matchbox twenty, nine days
 
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